Technology

MTN Ghana launches MTN Ads to revolutionize digital advertising

The Chief Digital Officer for MTN Ghana, Ibrahim Misto, has officially launched MTN Ads, a powerful, insight-led advertising solution designed to transform how brands engage with consumers. googletag.cmd.push { googletag.display; }); MTN Ads is a suite of advertising solutions designed to deliver...

JBKlutse

published: Jul 07, 2025

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The Chief Digital Officer for MTN Ghana, Ibrahim Misto, has officially launched MTN Ads, a powerful, insight-led advertising solution designed to transform how brands engage with consumers.

MTN Ads is a suite of advertising solutions designed to deliver personalised, relevant, and high-performing campaigns through trusted and engaging channels such as SMS, display and audio, enabling businesses to deliver high-performing and personalised campaigns.

Speaking at the 2025 Gong-Gong Awards held at the Labadi Beach Hotel in Accra to launch MTN Ads, Mr. Ibrahim Misto emphasised that MTN Ads is more than just another advertising platform—it is a bridge between a brand’s ambition and its customers’ attention, powered by deep insights from MTN’s 28 million subscriber base.

MTN Ghana launches MTN Ads to revolutionize digital advertising
Ibrahim Misto (2nd R) in a group picture with other MTN Staff and a rep from ‘Africa Is Talking’

He stated, “With MTN Ads, you can reach the right customer, at the right time, through the right channel—with zero guesswork. MTN’s vast reach and its embedded role in the daily lives of millions position us as more than just a network provider. We are now a digital partner for businesses aiming to maximise their marketing return on investment.”

He concluded, “The future of advertising lies in community—where brands, creatives, and technologists collaborate using the right tools to support and empower one another.”

MTN Ghana launches MTN Ads to revolutionize digital advertising
Ibrahim Misto, Chief Digital Officer of MTN Ghana speaking at the Gong Gong Awards

The MTN Ads is now available to brands, agencies, and businesses across Ghana. Customers can access  MTN Ads by clicking on this link ads.mtn.com/contact-us to access the service. For more information, visit ads.mtn.com.

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